
2025 Email Compliance:
New Rules from Big Email Providers
Email delivery is evolving—and fast. In 2025, major inbox providers like Microsoft (Outlook), Google (Gmail), and Yahoo are rolling out stricter requirements for bulk and business senders. If your emails don’t meet these new standards, you could find yourself buried in the spam folder—or blocked entirely.
To maintain high deliverability and protect your sender reputation, it’s essential to review your email setup now. Here’s what’s required:
✅ SPF, DKIM & DMARC: These email authentication protocols are no longer optional for high-volume domains—they’re mandatory.
✅ One-Click Unsubscribe: A clear and simple way to opt out is now expected in every email.
✅ Domain Alignment: Your “From” address must align with your authenticated sending domain.
✅ List Hygiene & Bounce Management: Clean email lists and low bounce rates are more important than ever.
✅ Transparent Sending Practices: No spoofing, no misleading headers—just honest, permission-based marketing.
At mySMTP, we’re committed to helping you adapt. Whether you’re sending 500 or 50,000 emails a day, these changes affect your deliverability—and your results.
Don’t wait for a deliverability disaster. Proactively test your compliance and make the necessary updates before the new rules take full effect.
Run a quick diagnostic at test.smtp.ai or reach out to our team. We’ll ensure you’re ready for 2025—with confidence.